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Identity
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BETTER TO LOOK GOOD

If something's worth stealing, it generally has value. Your company's identity is one of the most valuable things you own. Whether you're just starting out or looking to revamp, we have a pretty good handle on how to find, develop and launch exciting identities. Heck, we did the Red Rabbit. And everybody loves the Red Rabbit. Right?

Identity comprises a number of elements - your name, your logo, your colours, your stance on life. It's the foundation you build your business on and the legacy you leave. That said, having a fabulous and engaging identity is not 100% mandatory. It just makes the whole marketing thing a lot easier, which is a nice place to start.




Mailworkz
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Mailworkz Logo
http://www.gesso.ca/index.php?option=com_content%26task=section%26id=7%26Itemid=46
Inside Money
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Inside Money Logo
http://www.gesso.ca/index.php?option=com_content%26task=section%26id=18%26Itemid=79
 

Gesso with a 'G'

When you work in communications, the bar is pretty high when it comes to creating your own identity.
Ours began in a grocery store and came to life at a farmer’s market. Which makes the Red Rabbit
hardly surprising – down to earth, industrious, and kind of wily. Yup, that’s us.